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The MIPCube programme includes a wide range of high-level talks, mind-blowing competitions, and a dedicated matchmaking and demo space, MIPCube Square, right at the heart of MIPTV.
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An Audience of Users: Turning Top-Down into True Engagement
During MIPCube's conference tracks we'll discuss how the transformation of passive viewers into users is profoundly changing the entertainment formula. Join us in this transition from top-down messaging to individual relationship management. Over three days, we'll address the following production-to-collaboration fundamentals:
Sam & Nick Chapman
Creators, Pixiwoo, UK
VICE Global’s "Supreme Overlord"
Located at the heart of MIPTV, inside the Palais des Festivals, MIPCube Square is: A showcase for technologies that bring together creativity and innovation in the Innovation Seminars.
- A matchmaking space to connect with brands, broadcasters, tech companies, online platforms, new talent, agencies, and more. See more about Matchmaking
Discover what new strengths are emerging through MIPCube's competitions:
The Brand of the Year Award recognises an international brand and its agency for the creation and strategic use of video in branded entertainment, Content 360 is all about finding the content creatives and producers of the future.
Join content-creating leaders from every industry segment across the globe for high-level exchanges. Inspire and innovate in a space tailor-made for catalysing relationships between brands, agencies, tech firms, producers, broadcasters and distributors. The future of the industry starts here ... and new business partners await you
Featuring the MIPCube Competitions & Awards. Hosted by Teressa Iezzi, Fast Company's Co.Create Editor.Wednesday 10 April - 12.30 - 13.15MIPCube Square Agora - Level -1Followed by a snack lunch in the MIPCube Square
Wednesday 10 April from 8.30 to 9.30am in the Producers’ Hub.
Women watch more TV than men and spend more time online. They compose 55% of mobile social network users and 70% of the consumer base ... and oversee 82% of consumer spending. Their level of influence has shifted, so how we address them must also.
This special session will discuss the challenges women face as they shoot for greater influence in the industry itself.
In partnership with Hyper Island - Sponsored by Ogilvy
By invitation only
Learn how to create engaging branded entertainment, meet potential partners, and share best practices from some of the best campaigns.
This exclusive masterclass will bring together 80+ high-level decision-makers working actively with brands, agencies, producers, TV networks, digital platforms and social networks.
Connect with each other, inspire each other. Bring your brains and your talents and your skills together, and create something extraordinary for the future of the industry together."
Cindy Gallop - CEO - IfWeRanTheWorld & MakeLoveNotPorn